Computer Telephony
Integration (CTI)
 Linking
your database with your telephone system creates a powerful business
tool for enhanced customer Relationship Management (CRM). However,
for truly effective CRM, it is essential that - even as your organisation
grows - customer information is kept up to date and accessible,
and that it gets to members of staff quickly while they're on the
telephone.
Panasonic's Computer Telephony Integration (CTI) solution and Desktop
Telephony Assistant (DTA) make it easy to combine voice and data
resources, to manage customer information and to make use of it
effectively, providing real CRM benefits. With the KX-TDA and DTA
working together, PC and telephone work as one device.
Empowering more employees
The multiple CTI interface of the KX-TDA means that any employee
recieving a call from a customer can have the capability of viewing
customer details on screen before answering. Combined with the Panasonic
DTA, which connects the KX-TDA to your company network, multiple
users can have the information they need from the company's IT infrastructure
to deal with telephone calls both more professionally and more efficiently.
All resources are controlled by CTI for complete efficiency and
effective organisation.
Screen popping
Relevant information displayed on screen at the same time as the
incoming call.
Auto-dial
Numbers can be selected by name or number from a personal or global
directory and auto-dialled. Auto-dialling can also be carried out
directly from Maximizer®and other TAPI applications.
Call logging
All calls made or recieved on extensions running DTA can be logged.
Real-time display viewer
The whole system, including extension and line status, can be monitored
live in real time, to ensure the system and staff are operating
at their most efficient at all times.
Macros
Macros can be written, edited and associated with a DDI or CLI.
For example, a special message can be triggered if customers calling
have exceeded their credit limit. |
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